Hair

Ditch the 2-in-1 and upgrade to our nutrient-rich premium shampoo for your healthiest and best-looking looking hair ever. Everyday Shampoo uses argan oil and provitamin B5 to provide a super effective cleanse with a silky smooth finish. It is expertly scented by master perfumers using our our signature 'Aromatic and Woody' cologne – a refreshing and elevated eucalyptus and mint scent.

Everyday Shampoo

You have chin-length or longer hair and shampoo daily.

Long Hair: Every 4 Weeks

Your hair is medium-length (you can comb it) and shampoo daily.

Medium Hair: Every 8 Weeks

You have short hair (you can't comb it) or a buzz cut and shampoo daily.

Short Hair: Every 12 Weeks

Default Title

Finally, a shampoo actually designed for your curls: sulfate-free, non-drying, nutrient-rich, and ultra moisturizing. Frizz Fighter Shampoo nourishes your curls with a non-foaming formula that effectively cleanses dirt and oil without drying out your hair. Shea butter, coconut oil, and macadamia oil deliver extra moisture to hydrate your hair and tame frizz. It is expertly scented with a calming, woody citrus peel scent. It's also perfect for co-washing.

Frizz Fighter Shampoo

You have curly or coily hair and shampoo daily.

Curly & Coily Hair: Every 4 Weeks

You have wavy hair and shampoo daily.

Wavy Hair: Every 6 Weeks

You have straight hair and shampoo daily.

Straight Hair: Every 8 Weeks

Cooling Shampoo

(100% off)

Oil Control Shampoo

Thickening Shampoo

Avocado Seed Thickening Clay

You style your hair every day.

Daily Use: 8 Weeks

You style your hair only 2-3x a week.

Occasional Use: 16 Weeks

Water-Based Hydrating Pomade

Start with the basics and outfit your shower with an elevated 3-step routine to cleanse, nourish, and revitalize your hair and skin. Scented with our refreshing and clean signature "Aromatic and Woody" cologne scent, this set will have you feeling fully energized after your shower.

Hydrate your skin with this refreshing formula and scent. Scented with our signature "Aromatic and Woody" cologne scent, this refreshing body wash washes away daily dirt and grime while restoring nutrients for healthier skin. Plant-derived glycerin leaves your skin cool, hydrated, and refreshed and our cologne-quality scent invigorates your senses.

Everyday Eucalyptus Mint Body Wash

Medium Weight Conditioner

Shower Starter Set

You shower 2+ times a day. For those with active and physical lifestyles.

2+ Showers Daily: Every 4 Weeks

You shower once a day.

Daily Showers: Every 8 Weeks

You shower every few days when you get dirty or sweaty. For sensitive skin types.

Occasional Showers: Every 16 Weeks

Perform. Prepare. Purify. One set to be a triple threat. Three of our best sellers in a new limited edition box to elevate your routine, while refreshing your senses with eucalyptus and mint. Exfoliating Face Cleanser performs with charcoal, Stain-Free Deodorant prepares your body with aluminum-free witch hazel, and Hydrating Shampoo purifies with argan oil and vitamin B5.

Triple Threat Set

Our Everyday cleansing formulas are designed to be effective yet gentle – perfect for regular use. This set elevates your daily shower with cologne-quality scents and nutrient-rich ingredients including natural argan oil, jojoba extract, and aloe to deliver a refreshing and enjoyable experience every day.

Experience a premium formula perfect for your daily face reset. This refreshing wash effectively cleanses away daily dirt and grime while hydrating your skin with soothing aloe vera and three types of calming ceramides. Its gentle yet effective formula is designed for all skin types, and its naturally-derived geranium leaf scent provides a refreshing experience.

Everyday Face Cleanser

The Everyday Shower Set

You shower every few days when you get dirty or sweaty.

Fight back against thinning, receding, or damaged hair with our fortifying and thickening shampoo before giving it volume and strength with our lightweight conditioner that won't weigh it down. This 2-step routine is made with DHT-blocking ingredients to help combat hair loss, hair follicle-stimulating ingredients to promote hair growth, and hair strand strengthening ingredients like rice protein and biotin.

Formulated with natural ingredients and scented with soothing geranium leaf, this unique lightweight conditioner delivers silky smooth and strong hair with a weightless formula that's easy to wash and doesn't weigh down hair. Made with nutrient-rich olive fruit extract and sunflower seed extract, this formula replenishes moisture for thicker and fuller hair. Perfect for those with thinning, oily, or greasy hair, or for anyone who wants extra volume.

Weightless Conditioner

Thickening Hair Set

Oily and greasy hair is no match for this 2-step hair routine. Oil Control Shampoo uses invigorating peppermint and strengthening vitamin B5 to rid your hair and scalp of grease and buildup. Weightless Conditioner delivers lightweight, non-greasy hydration to your hair to add volume and life.

Oil Control Hair Set

Your intro to intentional hair care starts here. Cleanse with nutrient-rich and sulfate-free shampoo to achieve invigorated hair and scalp. Then lock in moisture with our nourishing silicone-free formula for silky smoothness. Both shampoo and conditioner are scented by our award-winning 'Aromatic and Woody' cologne – a refreshing Eucalyptus Mint scent.

Hair Starter Set

Tackle dry, itchy scalp with our refreshing peppermint shampoo formula that soothes and cools your scalp before you replenish moisture to your hair and scalp with our non-greasy, calming conditioner formula made with natural tea tree oil and oat extract. This 2-step routine will leave you with a happier head and a tingly fresh scalp.

Restore your dry, itchy, and irritated scalp with this nourishing, non-greasy, and nutrient-rich conditioner. This formula delivers moisture to your scalp and hair to calm irritation and restore balance. Tea tree and peppermint extract soothe your scalp while avocado and sunflower extract hydrate superbly without clogging pores or leaving buildup on your scalp. Expertly scented with refreshing and elevated eucalyptus mint, this conditioner is perfect for effective, elevated scalp care.

Scalp Reviving Conditioner

Dry Scalp Care Hair Set

If you struggle with frizzy, curly, coily, or damaged here, this 2-step hair set if exactly what you need. Scented with a woody citrus pell scent, the non-foaming shampoo is made with shea butter, macadamia oil, and coconut oil to replenish your hair with moisture without stripping it away and drying it out. The thick and restorative conditioner delivers deeply penetrating nutrients to soften your hair.

A deeply moisturizing formula that detangles and restores hydration. This formula is perfect for those with curly or very dry hair or anyone who enjoys a thick, deeply moisturizing experience. It uses antioxidant-rich hops extract, avocado butter, shea butter, and murumuru seed butter to repair your hair while replenishing your scalp for softer hair and smoother curls. It is expertly scented by our master perfumers behind award-winning colognes to have a calming, woody citrus scent.

Ultra Nourishing Conditioner

Curl Quenching Hair Set

You have coily hair and shampoo daily.

Coily Hair: Every 4 Weeks

Curly Hair: Every 6 Weeks

Wavy/Straight Hair: Every 8 Weeks

Long Hair: Every 6 Weeks

You have short hair (you can't comb it) and shampoo daily.

Wavy Hair: Every 8 Weeks

Straight Hair: Every 12 Weeks

Sulfate-Free

Paraben-Free

Silicone-Free

Phthalate-Free

Cruelty-Free

Packed with the good stuff, antioxidant-rich argan oil increases hair strength and elasticity.

Argan Oil

This hydrating emollient helps retain moisturizers in your hair.

Coconut Oil

This hydrating vitamin strengthens, volumizes, and softens your hair.

Vitamin B5

Water (Aqua/Eau)

Cocamidopropyl Hydroxysultaine

Sodium C14-16 Olefin Sulfonate

Cocamidopropyl Betaine

Cocamide Mipa

Aloe Barbadensis Leaf Juice

Argania Spinosa Kernel Oil

Citric Acid

Cocos Nucifera (Coconut) Oil

Decyl Oleate

Ethylhexylglycerin

Fragrance (Parfum)

Glycerin

Guar Hydroxypropyltrimonium Chloride

Iodopropynyl Butylcarbamate

Panthenol

Peg-150 Distearate

Persea Gratissima (Avocado) Oil

Phenoxyethanol

Polyquaternium-44

Polyquaternium-7

Polysorbate 20

Sodium Gluconate

Sodium Lauroyl Sarcosinate

Limonene

Native to West Africa, conditioning shea butter is a centuries-old conditioner.

Shea Butter

Have it both ways with this nourishing yet non-comedogenic oil.

Sunflower Seed Oil

This light oil is rich in oleic acid, which means it can actually penetrate the hair shaft to moisturize your hair.

Avocado Oil

Cetearyl Alcohol

Behentrimonium Chloride

Isopropyl Palmitate

Polysorbate 60

Isododecane

Neopentyl Glycol Diheptanoate

Polyquaternium-37

Capryloyl Glycerin/Sebacic Acid Copolymer

Dicetyldimonium Chloride

Dicaprylyl Carbonate

Diheptyl Succinate

Cocoglucosides Hydroxypropyltrimonium Chloride

Sodium Benzoate

Cetrimonium Chloride

This anti-inflammatory ingredient improves skin’s hydration and elasticity, and promotes smoothness.

Hair Starter Set

What’s Included

Everyday Shampoo

Medium Weight Conditioner

Our Products Are

Our Quality Promise

YOUR PERSONALIZED ESSENTIALS BUNDLE